Bhavisha Oza

Performance Marketing Lead at Gong

Bhavisha Oza has a diverse range of experience in the marketing field. Bhavisha is currently working as the Performance Marketing Lead at Gong since May 2022. Prior to that, they held the position of Senior Director of Demand Generation at Instapage from April 2021 to April 2022.

Bhavisha also had an extensive tenure at Genesys, where they held multiple roles. From February 2018 to December 2020, they worked as the Director of Global Campaigns and Digital Demand Generation, overseeing the execution of ABM campaigns, digital demand generation, and go-to-market campaigns for alliance partners. Bhavisha led a successful multi-touch digital campaign and collaborated with product marketing to develop content strategies.

Before their role at Genesys, Bhavisha held the position of Director of Digital Marketing and Global Demand Generation from October 2014 to January 2018. In this role, they were responsible for developing nurture streams and implementing a strategy that resulted in significant business impact. Prior to that, they worked as a Senior Manager of Digital Marketing and Global Demand Generation, where they led the execution of a successful nurture campaign and designed a webinar program.

Bhavisha's career began as a Digital Marketing Consultant from January 2010 to December 2011 before they joined Instant InfoSystems as a Marketing Manager. In this role from December 2005 to September 2009, they achieved lead generation goals by planning and executing various demand generation programs and created sales tools.

Lastly, Bhavisha worked as a Marketing Manager at Red Hat from September 2003 to February 2005. Bhavisha'sresponsibilities included lead generation, advertising, PR strategy, managing visits of executives, creating case studies and customer testimonial videos, and driving software renewal strategy.

Bhavisha Oza has a Bachelor of Engineering degree from K. J. Somaiya College of Engineering, University of Mumbai. The field of study for this degree is not specified. Bhavisha also holds an MBA from K J Somaiya Institute of Management with a specialization in Marketing.

In addition to their formal education, Bhavisha has obtained several certifications. These include "Leading a Marketing Team" from LinkedIn, "ABM Certification: Advanced" and "ABM Certification: Foundations" from Demandbase, and "Cardinal Path Training Academy - AdWords Certification" and "Cardinal Path Training Academy - Analytics Certification" from Cardinal Path. Bhavisha is also a Marketo Certified Expert and has completed the Practical Product Management Certification from Pragmatic Marketing.

The dates of completion for the certifications are not provided.

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