Amanda Lopez

Amanda Lopez currently serves as the Senior Vice President of Ecommerce at GOOD AMERICAN since November 2023. Prior to this role, Amanda was the Vice President of Ecommerce & Sales at ColourPop Cosmetics from September 2021 to November 2023, overseeing the DTC e-commerce channels for ColourPop, Fourth Ray Beauty, and SOL. Amanda has also held the position of Vice President of Ecommerce & Marketing at Halston and served as Director of Ecommerce at both Frederick's of Hollywood and American Apparel, where Amanda was instrumental in driving significant eCommerce revenue and managing project portfolios. Amanda's early career included a role as Senior Manager of Operations at American Apparel, focusing on operational improvements and customer support services. Amanda holds a Bachelor of Arts degree in Business Administration from Azusa Pacific University, earned in 2009.