Good Business Lab
Ipsita Panda is a seasoned professional with extensive experience in business development and sales across various industries. Currently serving as the Business Development Lead at Good Business Lab since November 2023, Ipsita has previously worked as a Business Growth Consultant at OfExperiences and as Manager of Enterprise Sales at BetterPlace. With a strong background in enterprise sales from roles at Skillsoft and OYO, Ipsita has demonstrated expertise in driving client relations and sales strategies. Additional experience includes consulting at Alien Technology Transfer, where responsibility encompassed promoting funding opportunities to innovative SMEs. Ipsita's career began with TCS as an Assistant System Engineer, following a Bachelor of Technology in Biomedical/Medical Engineering from the National Institute of Technology Rourkela.
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Good Business Lab
We design, test, and scale programs using rigorous research methods, that align worker wellbeing with business interests. We work across a worker's employment journey from unlocking female labor to closing the skill gap, improving job quality, and improving health conditions. Businesses, because of their scale, hold immense potential to drive social change, while staying true to their principles. However, narratives that reduce the business of business to business, as seen traditionally, foster conventional rather than innovative ways of doing business. For instance, they seclude investment in worker wellbeing programs as mere philanthropy. And while worker wellbeing programs are plenty, they aren’t achieving the scale they should. This is because there is not enough research backing the return on investment they generate for businesses. We are working to solve such problems. We want to break the limited notion of business and help scale impactful worker wellbeing programs, through rigorous research. Because that, we believe, is the future of business – good business.