Zbigniew Wysocki

Zbigniew Wysocki has a diverse work history that spans various industries and roles. Zbigniew'smost recent position was as the Marketing Director at Goodvalley, where they achieved the title of Marketing Director of the Year in the food category. Prior to that, they worked at the advertising agency PZL as the Head of Strategy, managing and consulting for major brands and campaigns in Poland. Zbigniew also held the role of Senior Planner at BBDO Worldwide, where they developed and implemented global campaigns for notable companies such as Bayer, Mars, and PepsiCo. Before that, they worked as a Strategic Planner at JWT, responsible for communication analysis and brand consulting for clients including Bayer and Nokia. Zbigniew's earlier work experience includes roles as an International Trainee and Project Assistant at Deutsche Hochschulwerbung / Webstars Online Solutions, an Analyst and Researcher Assistant at Research agency PBS, and a Marketing Specialist and Trainee at Marketing Research Center CBM Test. Zbigniew started their career as an Interviewer and Moderator at Ipsos and GfK Polonia. Throughout their career, Zbigniew has garnered recognition for their strategic insights and has played a key role in the success of multiple marketing campaigns.

Zbigniew Wysocki's education history includes a Master's degree in Economics from the University of Gdansk, completed from 2000 to 2005. In 2003, they also completed an Undergraduate Programme in European Management at NEOMA Business School. In 2005 to 2006, Wysocki pursued a Postgraduate degree in Media: planning, development, and consulting at Universität Siegen. Zbigniew further enhanced their education in the field of brand strategy with a Postgraduate degree at Brand Strategy School by SAR from 2007 to 2008. Wysocki also completed training programs at Miami Ad School-San Francisco in 2008 (Boot Camp for Account Planners) and in 2010 (Strategies that change behavior). Lastly, in 2007, they underwent training in Strategic Planning/Advertising at Craft Skills JWT.