Brendon Hoeferkamp

Brendon Hoeferkamp is a seasoned digital marketing professional with extensive experience in paid search management and e-commerce analysis. Currently serving as Search Media Manager at Goodway Group since June 2022, Brendon previously held key roles as PPC Manager for Amazon at Thrasio, and Paid Search Manager at Imaginuity, where significant achievements included optimizing Google Ads campaigns for clients such as HomeVestors of America and Chacon Autos. Brendon's expertise spans managing over 30 HomeVestors markets, enhancing campaign performance through strategic analysis of KPIs, and developing budget forecasting tools. Earlier experience includes roles at Ansira and Belo + Company, where Brendon contributed to improving ROI and client communication. Brendon's career began with an internship at Volusion, complemented by a Bachelor of Business Administration in Digital Communication and Media from St. Edward's University.