Goodway Group
Christa Murphy is a seasoned professional in digital marketing and advertising with extensive experience across various roles and organizations. Currently serving as a Senior Strategic Insights Analyst at Goodway Group since August 2016, Christa has held multiple positions including Research Analyst and Digital Media Strategist. Prior to this, Christa worked at Athens Banner-Herald and OnlineAthens.com as an Advertising Account Executive, where duties included digital marketing campaigns and advanced online targeting. Previous experience also includes a Marketing Field Coordinator role at Elite Marketing Group, Web Developer and Design at stakkeddesigns, LLC, and Advertising Manager at Georgia College and State University’s The Colonnade. Christa holds a Digital Marketing Certificate from The George Washington University School of Business and a B.A. in Mass Communication with a focus on Advertising and Marketing from Georgia College & State University.
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Goodway Group
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Goodway Group is the digital partner advertisers trust to drive campaign performance. Proud to be completely independently owned and operated, we work to deliver authentic results that meet our clients’ needs — and no one else’s. Using predictive intelligence, Goodway helps advertisers get the most value out of every impression across all paid digital media.