Goodway Group
Sara Palmier is a seasoned media investment manager with extensive experience in search marketing and digital media. Currently, at Goodway Group since August 2014, Sara oversees search spend and activation, ensuring best practices while driving innovation in search marketing. Previous roles include Media Lead, where leadership in cross-channel media activation was key, and Search Solutions Advisor, providing in-depth search expertise across the organization. Earlier experience at Maxus involved planning and executing global search marketing campaigns, while retail management roles at U.S. Cellular and Target honed skills in team leadership and operational efficiency. Sara holds an MBA from Webster University and a Bachelor of Science in Business Administration from Truman State University.
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