Johnny Roelofs

Johnny Roelofs currently serves as Global Director of Marketing Communications Strategy at The Goodyear Tire & Rubber Company, a position held since October 2025. Prior to this role, Johnny worked at The Martin Agency as Planning Director, contributing to campaigns for notable brands such as OREO, Ritz, TIAA, Penske Trucks, and the YMCA. Johnny's previous experience includes serving as Strategy Director at Anomaly, where engagement with Dunkin', Topgolf, and Carnival Cruise Lines occurred, and at Johannes Leonardo, focusing on brands like Volkswagen and adidas Originals. Earlier roles include Senior Brand Strategist at Venables Bell and Partners and Strategic Planner at Wieden + Kennedy. Johnny began a career in media planning at McKinney. Educational background includes a BA in Economics from Duke University and an M.S. in Communications Strategy from VCU Brandcenter.