Goodyear
Nivedita (Nivi) Mandal is a seasoned professional with extensive experience in insights, analytics, and brand strategy across multiple industries, including automotive, consumer goods, and market research. Currently serving as the Director of Global Insights and Analytics for EMEA at The Goodyear Tire & Rubber Company, Nivedita drives strategic foresight and commercial impact through consumer-centric transformation initiatives. Prior roles include Senior Commercial Director at Kantar, where Nivedita led global brand guidance and business growth, and Director of Consumer Insights at Kantar Millward Brown, instrumental in establishing the company's presence in the Middle East. Nivedita's career also encompasses significant positions at Whirlpool Corporation, PepsiCo, IMRB International, and TNS, showcasing a strong track record in developing strategic insights, fostering client partnerships, and delivering business growth. Nivedita holds a degree in Business Analytics from the National University of Singapore and a post-graduate diploma in Marketing.
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Goodyear
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Goodyear is one of the world's largest tire companies. It employs about 72,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centers in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry.