Gregory McEachern

Gregory McEachern is an experienced marketing professional currently serving as the Chief Brand Officer at GoodYou Marketing since September 2021. In addition, McEachern is a Co-Founder of Sweatgoods and a Launch Advisor for Schedwall, a platform designed to provide answers and inspire positive attitudes. Previous roles include VP of Brand at TB12 and VP of Global Marketing at Spartan Race, Inc., where responsibilities included leading integrated marketing strategies and brand development. McEachern also held the position of Director of Creative, Brand & Visual Merchandising at City Sports and served in various roles at PUMA Group and earlier at City Sports. McEachern earned a Bachelor of Fine Arts from the School of the Museum of Fine Arts, focusing on Design, Art History, and Fine Arts.