Barbara Sarti has extensive experience in marketing and strategic partnerships, beginning with a marketing internship at FBS Construção Civil e Pavimentação from July 2011 to July 2012, where responsibilities included internal communication and external marketing campaigns. Subsequently, Barbara worked at Google in various roles from February 2019, focusing on strategic partner development for news and media in Spanish Speaking LATAM, as well as for search and news in Brazil. Barbara advanced to lead the Ads Business Development team, concentrating on advertising products across Latin America. Further responsibilities included leading partnerships in the Travel and Local portfolio and driving scalable partner growth initiatives. Barbara is currently enrolled in the Business Marketing Strategy Executive Program at Northwestern University's Kellogg School of Management, building on a foundational education from Fundação Armando Alvares Penteado.
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