Sam Bagdan is an experienced User Experience Researcher currently working at Google, where Sam leads and strategizes user experience research to influence product development for over 2 billion users. With a diverse background in creative production, strategy consulting, and business education, Sam has held key roles at MIRROR and lululemon, focusing on community engagement and store strategies. Previous experience includes founding a creative startup, consulting for Veracity Athletics, and co-founding a full-service creative agency, as well as holding multiple positions at Apple, where Sam excelled in team development and customer experience innovation. Sam holds a Bachelor's degree in Anthropology, Business Management, and Journalism from Columbia University.