Paco Allen is an accomplished marketing and creative executive with extensive experience in leading creative teams and integrated marketing strategies. Currently serving as the Sr. Director and Head of Creative and Integrated Marketing at GoPro since August 2017, Paco oversees global creative initiatives and builds teams to enhance brand execution. Previous roles include Executive Creative Director at Kiterocket, Director of Brand Strategy and Managing Director at Harlo Interactive, and Executive Creative Director and Partner at Silverfox. Paco's career began as an Art Director at Beyond Interactive, one of the first major digital media agencies, and includes significant positions at Grey Worldwide and Young & Rubicam San Francisco. Paco holds a Bachelor of Arts degree in Art/Art Studies from Western Michigan University.
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