Göteborg & Co
Helena Lindqvist is an experienced communication and marketing professional currently serving as the Marketing and Communications Manager at Göteborg & Co since August 2015. Helena's role focuses on promoting Göteborg as a tourist destination, leading a diverse team across various sectors including visitor services and PR. Previous positions include Communication Strategist and Project Manager for the European Capital of Smart Tourism 2020 initiative, which enhanced Europe's tourism profile. Helena has a strong background in event marketing, demonstrated through roles such as Marketing Coordinator for the European Athletics Championships 2006 and the European Championships in Equestrian Sports 2017. Educational credentials include a degree in Business Administration with a focus on Marketing and comprehensive training in leadership, digital communication, and strategic internal communication.
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Göteborg & Co
The mission of Göteborg & Co is to get more people to discover and choose Gothenburg. We do this through wide-reaching collaboration, by leading and promoting the development of Gothenburg as a sustainable destination, so that everyone who lives and works here benefits from a growing hospitality industry. Göteborg & Co is the parent company of the Tourism, Culture & Events cluster, which includes Liseberg, Got Event and Göteborgs Stadsteater. Göteborg & Co is a municipal company, City of Gothenburg.