GPA
Natália Barbiero de Andrade is an experienced communication professional currently serving as a Senior Communication Analyst at GPA since November 2018. Responsibilities include overseeing the Annual Report's preparation, coordinating interviews, reviewing materials, and collaborating with the agency on production. Additionally, Natália writes and edits articles for the institutional website and compiles content for various rankings and reputation research. Previously, Natália held the same position at Faculdades Metropolitanas Unidas from February 2011 to May 2018, where duties involved creating and editing institutional and advertising texts, as well as producing video reports. Early career experiences include an internship at the São Paulo Department of Water and Electric Energy, focusing on media relations and event coordination. Natália holds a specialization in Organizational Communication from Centro Universitário FMU | FIAM-FAAM and a Bachelor's degree in Social Communication with a focus on Journalism from FIAM-FAAM.
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GPA
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GPA is a Casino Group company present all over Brazil, as well as in Colombia, Uruguay and Argentina through Grupo Éxito. Through their multiformat and multichannel business model, they bring together some of the best known and most valuable retail chains and brands, such as Compre Bem, Extra and Pão de Açúcar, as well as the private-label brands Qualitá, Taeq, Club des Sommeliers and Finlandek, among others. With more than 800 brick and mortar stores and as leaders in food e-commerce in Brazil, they strive to offer their customers the best shopping experience every day, whenever they want and wherever they are