Yva Yorston

Yva Yorston is an accomplished marketing professional with extensive experience in strategic design and content marketing. Currently serving as Marketing Manager at Graft since October 2021, Yva combines consultancy expertise with a focus on developing and optimizing marketing strategies for business growth. Previous roles include Strategic Design Consultant at Graft, Innovation Designer at V&A Dundee, and Owner/Manager of Content Boost, a content marketing consultancy. Yva has a strong background in entrepreneurship, having founded Boost Business Support, a virtual assistance service, and has contributed to various organizations through freelance work and internships. Yva holds an MSc in Design for Business from the University of Dundee and a BA (Hons) in Business Enterprise and Management Science from the University of Strathclyde.