Sajjad Hasib

Chief Marketing Officer at Grameenphone

Mr. Sajjad Hasib was appointed as Chief Marketing Officer (CMO) from 01 February 2020. Prior to that, he served as Head of Operations from August 2017. Mr. Sajjad brings in 20 years of Sales, Marketing and Business management experience into the management team. He started off his career in Citycell as Distribution Officer, and worked in various companies at home and abroad prior to joining Grameenphone as Area Sales Manager in 2006. In the last 14 years in GP, he rose through the ranks contributing to all major commercial successes of Grameenphone in various roles including Circle Business Head of Dhaka & Sylhet. His substantial experience in driving growth through combining analytics, growth mindset, highly engaging leadership across teams, ground-breaking market schemes and emotional intelligence makes him an ideal addition to the Management team to take the growth journey forward with agility. In his last role as Operations Head, Mr. Sajjad led several transformation programmes to modernise entire sales and circle operations bringing in industry leading digital apps, real time analytics and personalisation. During his tenure as head of Operations, Grameenphone also strengthened its Acquisition & Revenue Market Share along with consistent growth across the years. He has an MBA from University of Bedforshire (UK), Bachelors from NSU (Dhaka) and several executive education from London Business & INSEAD business school.

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