Michael Zayas

Michael Zayas currently serves as the Marketing Director at GrandLife Hotels, where responsibilities include developing an annual calendar of marketing activations and managing a variety of initiatives to support a luxury lifestyle brand. Prior experience includes roles such as Vice President of Branding & Digital at Real Hospitality Group, where brand concepts for the company were developed, and Corporate Director of Digital Marketing and Ecommerce, overseeing digital strategies and ensuring revenue targets were met. Earlier positions at Starwood Hotels & Resorts involved managing B2C and B2B marketing strategies and serving as Senior Manager of Field Marketing. Zayas also has experience as General Manager at various properties, achieving high guest satisfaction scores and leading operational efforts. Beginning career at GrandLife Hotels in Sales and Revenue Management laid the foundation for subsequent leadership roles in the hospitality industry.