Craig McCormack

Head Of Marketing at Gravity Co-living

Craig McCormack has over 15 years of experience in marketing and brand management. Craig is currently working as a Marketing Manager at Gravity Co-living since July 2021. Prior to that, they worked as the Head Of Marketing and Brand at Criterion Hospitality from January 2019 to August 2021, where they led the marketing and brand journey for over 1000 hotel rooms and 1,500 flats across London. Before Criterion Hospitality, they served as a Brand Manager at Assembly Hotels from February 2018 to January 2019, where they developed and launched a new independent hotel brand in London.

Craig also has experience working at Gaydar as a Marketing Manager from July 2015 to January 2018 where they were responsible for planning and implementing marketing campaigns across multiple channels. Craig also served as the Partnerships and Events Manager at Gaydar from July 2013 to July 2015, building and nurturing relationships with brand partners.

Additionally, Craig worked at QSoft Consulting Ltd as a Marketing Executive from July 2011 to July 2013, where they developed and implemented marketing strategies for LGBT dating websites and a digital radio station. Craig started their career at QSoft Consulting Ltd as a Marketing Assistant from January 2010 to July 2011, assisting in monitoring and optimizing digital and social campaigns.

Before entering the marketing field, Craig worked as a Store Manager at Superdry from September 2008 to January 2010, achieving sales targets and leading a proactive team. Craig also worked at Imara Health and Fitness as the Head of Marketing, Fitness Manager, and In House Personal Trainer from September 2006 to March 2007, where they ensured maximum brand exposure and managed a team.

Craig McCormack's education history is as follows:

In 2020, they completed an online diploma in Adobe Suite (Photoshop, InDesign, Illustrator) at Shaw Academy.

In 2017, they earned an advanced diploma in Social Media Marketing from Shaw Academy with a focus on Business and Marketing.

In 2016, they completed an advanced diploma in Digital Marketing at Shaw Academy with a specialization in Business and Marketing.

From 2002 to 2006, they attended the University of Plymouth where they obtained a Bachelor of Arts (Honors) degree in Business Studies. Craig'sstudies included Marketing, Financial Analysis, Human Resource Management, IT, and Economics (Macro & Micro).

From 2000 to 2002, they attended Taunton's College Southampton and earned an AVCE in Travel and Tourism with a focus on Marketing.

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