Lara Hitti

Head Of CRM And Loyalty at Gray Mackenzie Retail Lebanon

Lara Hitti is an experienced professional in CRM and loyalty management, currently serving as the Head of CRM and Loyalty at Gray Mackenzie Retail Lebanon since January 2023. Previously, Lara held the position of CRM Manager at ABC sal from April 2013 to June 2021, where responsibilities included loyalty management. Other notable roles include CRM and Market Research Supervisor at ArabNet, Research and Corporate Development Manager at Peppers & Rogers Group in Beirut, Consultant at Deloitte in Paris focused on strategy and operations, and Management Consulting Trainee at Accenture. Lara started their career as an Audit Trainee at Deloitte. Educational qualifications include a Master's degree in Corporate Finance from emlyon business school and a Bachelor's degree in Finance from the American University of Beirut.

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Gray Mackenzie Retail Lebanon

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Gray Mackenzie Retail Lebanon S.A.L was established in 1996, as a pacesetter in the ownership and operation of supermarkets and hypermarkets in Lebanon. Gray Mackenzie Retail Lebanon (GMRL) owns Spinneys, the leading multinational supermarket chain which made its comeback in 1996, 23 years after shutting down its operations due to the civil war. GMRL now operates 16 Spinneys branches. In 2014, GMRL introduced the Happy Discount Store, an innovative retail concept, which has today grown into a popular discount store brand, with 5 branches. GMRL acquired the Grab’nGo Convenience Stores in 2018, and presently operates 11 branches of the local convenience store chain. The latest addition to the company’s portfolio has been the Signature by Spinneys concept, launched in 2019.


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Headquarters

Dbayeh, Lebanon

Employees

1,001-5,000

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