Great American Media Services
Matt McCallum serves as the CEO of Great American Media Services since 1993, leading a media services company that specializes in business-to-business magazines, events, digital products, and niche advertising through SmartSolutions, particularly in the Sports, Specialty Retail, and Specialty Agriculture markets. Previously, Matt was the Girls Varsity Basketball coach at Sparta Area Schools from 2009 to 2020, achieving five consecutive District championships and an OK Blue Conference Championship in 2015. Earlier experience includes roles as a Business Writer and Sales Executive at the Battle Creek Enquirer from 1990 to 1993, and service as a Sergeant in the US Army with the 82nd Airborne Division from 1983 to 1987. Matt holds a B.A. in Journalism/Marketing from Michigan State University, having also attended the University of Michigan.
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Great American Media Services
Great American Media Services (GAMS) is an award-winning B2B publisher and event company serving the retail, sports, agriculture and horticulture industries. With more than 50 years of experience, GAMS is the primary source of news and information for every segment of these industries. Always on the leading edge of what its readership needs and wants, the GAMS staff of experts is dedicated to creating quality editorial content that is eagerly anticipated with each new issue of its print magazines, e-newsletters and digital editions. In addition, the company offers a number of custom marketing solutions for its clients, as well as events that support each industry it serves. Magazine brands include Stationery Trends, Gift Shop® Plus, Coach & Athletic Director, Training & Conditioning, Tactical Training & Conditioning, Spudman, Produce Processing, Vegetable Growers News, Fruit Growers News, National Nut Grower, Organic Grower, Greenhouse Product News and Lawn & Garden Retailer.