Sacha Lord

Sacha Lord is a seasoned professional in the night-time economy sector, currently serving as the Night Time Economy Advisor for the Greater Manchester Combined Authority since 2018. As a co-founder of The Warehouse Project and Parklife Festival, both established in 2006 and 2010 respectively, Sacha has played a crucial role in shaping the cultural landscape of Manchester. Additionally, Sacha has been the Managing Director of Ugly Duckling Group since June 2006, demonstrating a strong entrepreneurial spirit and commitment to the industry. Sacha completed education at The Manchester Grammar School.