Rabinder Harrison

Rabinder Harrison serves as the Managing Director at GO Superfoods, contributing expertise in superfoods since April 2024. Prior to this role, Rabinder was the Commercial Director at Veg Capital from July 2022 to January 2024 and held a similar position at Science in Sport from January 2016 to June 2022, where responsibilities included leading sales initiatives for PhD products. Rabinder's career began at Nestlé, where a decade was spent in various roles, including Channel Director managing a team of 22 and Category Development Controller overseeing sales strategy and market share for convenience customers. Earlier experience includes the role of Customer Development Controller at Diageo, responsible for driving sales growth in managed on-trade accounts. Rabinder holds a Bachelor of Engineering in Manufacturing Engineering from Loughborough University, completed in 1991.