Jeff Such

Senior Director, Ecommerce Technology at Green Thumb Industries

Jeff Such has a diverse work experience across various industries. Jeff is currently a Senior Director of eCommerce Technology at Green Thumb Industries (GTI), where they lead a team in software development and web operations. Prior to this role, they worked as the Director of eCommerce Development at GTI, responsible for managing a portfolio that generated $450M in annual revenue.

Before joining GTI, Jeff worked at Atrispek as a Partner and Consultant, focusing on digital transformation in the cannabis industry. Jeff provided data-driven due diligence and market intelligence to enable sustainable and compliant cannabis operators.

Jeff also served as the Chief Information Officer at Enlighten, where they implemented a Salesforce-based business operations platform for omnichannel marketing and fulfillment. In addition, they were the Founder and CISO at data·green, where they developed a middleware platform for API integrations in the cannabis industry.

Prior to their roles in the cannabis industry, Jeff worked as a Management Consultant at CIO Solutions LLC | CIO Integrations Ltd. and as the Director of Business Systems at Fein, Such, Kahn & Shepard, P.C., where they automated compliance and legal processes for mortgage banking.

Earlier in their career, Jeff was the Co-Founder and CEO of Stumpwise, a payment processor for political campaigns and nonprofit organizations. Jeff also worked as a Field Organizer in Federal, State, and Local Advocacy.

Overall, Jeff Such has extensive experience in eCommerce development, digital transformation, business operations, and API integrations, with a focus on the cannabis industry.

Jeff Such attended Lehigh University, where they earned a B.A. in International Relations. Jeff then went on to The George Washington University, where they obtained an M.P.S. in Political Management. Prior to their university education, Jeff attended Newark Academy, although no specific degree or field of study is mentioned.

Links

Timeline

  • Senior Director, Ecommerce Technology

    2023 - present

  • Director Ecommerce Development

    2021

View in org chart