Lucy Kaskel

Lucy Kaskel is a skilled social media and brand marketing professional currently serving as the Social Media Manager at Green Thumb Industries since November 2025. Prior to this role, Lucy was the Brand Marketing Manager at Quit With Jones, where significant achievements included a 937% increase in Instagram following and impressive quarter-over-quarter growth in impressions. Lucy’s experience spans various companies, including internships and roles at HBO Max, Paramount+, and United Talent Agency, and notable involvement in projects such as a video campaign for Michelle Wu, the Mayor of Boston. Lucy holds a Bachelor's degree in Film and Media Studies from Tufts University, along with earlier education at the University of Wisconsin-Madison and Highland Park High School.