Greenwheels
Michiel Cuppen serves as the Managing Director (CEO) at Greenwheels since November 2023. Previously, Cuppen held various leadership positions at Pon Automotive from September 2010 to November 2023, including Deputy Director for SEAT & CUPRA, Head of Sales for SEAT and Audi, and Head of Marketing & Communication for Volkswagen Commercial Vehicles. Prior to this, Cuppen worked at Pon from June 2008 to September 2010 as an Assistant to the Board and Management Trainee, and was an Attorney at Law at Houthoff Buruma N.V. from October 2006 to May 2008, providing legal advice on international joint ventures, mergers, and acquisitions. An internship at Philips in 2005 involved creating a business plan for product development in the BU Shaving & Beauty division. Cuppen earned a Master of Laws (LL.M.) from Utrecht University from 1999 to 2006.
This person is not in any teams
This person is not in any offices
Greenwheels
Our history and purpose In 1995 Greenwheels started car sharing service in The Netherlands with the ambition to make streets more liveable by reducing stationary cars on the street and improve the efficiency of car usage. A recent study (vananaare.nl) shows that every new Greenwheels member takes 14 cars off the street and every Greenwheels car is being shared by approximately 30 active drivers. Our locations A lot of people and businesses have joined our platform. Nowadays they share almost 2.800 cars in The Netherlands, making us the #1 car sharing company here. Customers We serve private customers across The Netherlands. We also provide car sharing services to businesses and organisations, which a portfolio containing freelancers, SME's and a few of the biggest corporations in the Netherlands. There's the option to make use of our public fleet (cars on the streets), as well as their 'own' cars that can be shared amongst company employees only. Our partners We work together with other mobility partners, including NS, Mobiliteitsfabriek, and Shuttel. Their mobility services include the offering of Greenwheels. With NS we provide door to door services that can include train, OV bikes and Greenwheels cars. How it works Our app can be used to register an account and to book and open a car. Registering and booking is also possible via our website.