Jeremy Barber

Head of Digital & Marketing Operations at Griffin

Jeremy Barber is the current Head of Digital & Marketing Operations at Griffin. Prior to this, they served as Digital Marketing Team Lead - B2B at Adaptavist from August 2019 to August 2022. In this role, they were in charge of the enterprise group's digital strategy for multiple brands and entities, and supervised activities across online channels including paid media, email, social media and SEO. Jeremy also controlled the company's first CRO framework, which included ongoing research and analyses as well as ideation, design and implementation of A/B and multivariate tests for www.adaptavist.com.

From January 2018 to July 2019, Jeremy served as Digital Marketing Manager at Wendy Wu Tours UK. In this role, they were responsible for coordinating workflows across multiple marketing and web agencies, as well as project managing the ongoing optimisation of the group's websites and CMS'. Jeremy also oversaw the creation of a legal email framework to ensure international compliance.

Prior to that, Jeremy was Digital Marketing Manager at WeSwap.com from August 2015 to December 2017. In this role, they were responsible for managing a team of 6 direct reports and coordinated workflows across multiple marketing and web agencies.

Jeremy began their career as Marketing Manager (French Speaking Countries) at Kaplan International Colleges from September 2012 to July 2015. In this role, they were responsible for coordinating workflows across multiple marketing and web agencies, as well as project managing the ongoing optimisation of the group's websites and CMS'.

Their manager is Laura Hauser, VP, Marketing.

Links

Previous companies

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Timeline

  • Head of Digital & Marketing Operations

    August, 2022 - present