Harriet Blue

Channel Performance Manager at Grill'd

Harriet Blue is an accomplished marketing professional with extensive experience in channel management and growth strategies. Currently serving as the Senior Media & Channel Manager at Grill'd since August 2023, Harriet oversees paid, earned, and owned channels while leading the organic and paid social team and focusing on marketing analytics. Prior to this role, Harriet held positions such as Channel Performance Manager, Head of Growth at Keep it Cleaner, and Growth Lead at The Visual Economy. Additional experience includes marketing management at Harris Farms Ltd and legal roles at Chapman Tripp, where Harriet worked as a Corporate Lawyer in M&A. Educational qualifications include a Mini MBA in Marketing from Marketing Week and dual degrees in Law (LLB) and Arts (BA) with a major in Economics from the University of Canterbury.

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Melbourne, Australia

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Grill'd

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When our doors opened for the first time in 2004 it was because we wanted to challenge the belief that burgers were bad. We were the David to the Goliath’s of the burger world, and we were fighting them with burgers that were both guilt-free and delicious. Today we're proud to plate up healthy burgers made with love. It’s what makes our burgers the solution to fast food and not another alternative. We work with local farmers and artisans to secure the freshest ingredients and we're proud to serve RSPCA Approved chicken and free-range beef, lamb and eggs. How we did it back then is how we still do it today, the Grill’d way, and what continues to make our burgers so special is not only the ingredients. It’s our people. The Grill’d team. They are the heart and soul of Grill’d. Without them, there is no us. The reason we get up every morning and put on our bandanas is not just to cook delicious healthy burgers. It's to open our doors to our guests - the extended Grill'd family - and create a positive environment that offers inclusivity, mateship, and community. We stand alone in serving up our signature healthy burgers, but the true secret recipe is our people. Shh, don’t tell anyone.