Alvin Zhao

Alvin Zhao is an accomplished Senior Event Marketing Manager currently leading marketing efforts at Group Lotus since August 2023, focusing on integrating marketing communications to promote a luxury NEV sports car brand. Previous experience includes a similar role at Volvo Cars, where Alvin developed marketing strategies tailored to branding and product needs, and a progressive tenure at Volkswagen Group China encompassing media management, CRM strategy design, and retail marketing management. Additionally, earlier roles include account direction at HighTeam Marketing Communication and event management at George P Johnson Experience Marketing. Educational credentials include dual bachelor's degrees in Computer Software Engineering and Japanese Language and Literature from Dalian Jiaotong University.