Selina Antony

Selina Antony is an experienced professional in customer relationship management and marketing, currently serving as the Customer Relationship and Customer Experience Manager at Groupe Citadelle since May 2025. Previously, Selina held the position of Directrice Marketing Client at BDR Thermea France from January 2021 to December 2024, where responsibilities included strategic marketing, operational marketing, digital strategy, and CRM management. Selina also served as CRM Business Manager at BDR Thermea Group, focusing on the implementation of Microsoft Dynamics 365 for customer relationship management. Prior roles include Directrice Marketing at Hager France, where Selina developed marketing strategies, and Responsable Marketing Client and CRM at Legrand, overseeing the deployment of Salesforce CRM. Early in the career, Selina worked as Chef de projet CRM at Netsize, leading CRM project initiatives. Selina holds a Cambridge Proficiency degree from the University of Cambridge.