Simranjeet Singh Walia is a seasoned marketing professional with extensive experience in performance marketing and search engine optimization. Currently serving as Group Head at GroupM since August 2024, Simranjeet previously held the position of Performance Manager at Havas Media Group from December 2022 to August 2024. Prior roles include Sr. Executive - Performance Marketing at Lotus Herbals Pvt Ltd, where responsibilities involved optimizing Facebook campaign performance and revenue targeting, and various SEO roles at ProProfs, wizi logic pvt. ltd, and irvine infocom pvt. ltd. Simranjeet holds a Bachelor of Technology degree in Electrical, Electronics, and Communications Engineering from Khalsa College of Education, completed in 2017.