Andreas Lechner

Andreas Christian Lechner is an accomplished executive with extensive experience in marketing and product management across various industries. Currently serving as the CEO of Grüne Erde GmbH since January 2017, Andreas leads the design, development, production, and trade of organic luxury products, managing 14 retail locations and an online shop. Prior to this role, Andreas worked at Rolf Benz AG & Co. KG as Director of Marketing for ROLF BENZ and freistil ROLF BENZ from September 2003 to December 2016. Earlier positions include International Brand Concept Manager, International Category Manager, and International Product Manager at adidas-Salomon AG from January 1999 to August 2003, and involvement in strategic marketing and licensing at HUGO BOSS from January 1996 to December 1998. Andreas holds a Master’s degree in Business Administration and Management from the University of Augsburg and has also studied at Purdue University.