Sandra Parra

Sandra Parra is an experienced business development executive currently serving as Ejecutiva Desarrollador de Negocios KAM at Grupo CINTE since October 2022. Prior to this role, Sandra was Gerente Comercial at SQA - Software Quality Assurance S.A, focusing on key account management and maximizing billing through enhanced client services. Sandra has a proven track record in business development as demonstrated during tenure as Desarrollador de Negocios Senior at Transfiriendo SA, where a 70% increase in the client base was achieved. Additionally, Sandra has successfully driven significant sales growth in previous positions, including an 80% increase in sales at PriceSmart and managing key accounts at Carvajal Tecnología y Servicios. Sandra holds a degree in Psychology from Universidad Cooperativa de Colombia.