Marketing and Branding

The Marketing and Branding team at Grupo Expansión is responsible for developing and executing innovative marketing strategies that enhance brand visibility and engagement across all units of the company. This cross-functional team collaborates closely with content creation and business development to ensure cohesive messaging and strong market positioning, while leveraging data analytics to drive consumer insights and facilitate targeted campaigns. Their goal is to build meaningful connections with audiences and elevate the brand's influence in the competitive landscape of media and advertising in Mexico.