Grupo Herdez
Mayra Morales possesses extensive experience in marketing and brand management, having worked at Grupo Herdez since September 2009, where roles included Marketing Manager, Senior Brand Manager, and Junior Brand Manager, specializing in the Barilla brand. Prior to this, Mayra served as a Brand Assistant for Barilla and Yemina brands, alongside a role at Unilever from April 2008 to September 2009 as a Customer Marketing Assistant for Holanda ice cream. Mayra holds a degree from Universidad Tecnológica de México, completed between 2002 and 2005.
Grupo Herdez
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Grupo Herdez SAB de CV is a Mexico-based company engaged in the food processing sector. The Company's activities are divided into two business segments: Food and Frozen.