Sheila Farah

Sheila F. is an accomplished professional with extensive experience in people and culture management, strategic planning, and inclusion and diversity initiatives. Currently serving as the Executive Directress of People & Culture at Grupo In Press since March 2018, Sheila focuses on the evolution of business management practices and corporate culture. Previous roles include Directress of Branded Content and Entertainment Strategy at Zohar Cinema, where Sheila developed content strategies and participated in content presentations at festivals, and significant positions at Artplan, Peralta São Paulo, and other leading agencies. Sheila's educational background includes a graduate degree in Art Therapy and degrees in Marketing and Journalism, underscoring a well-rounded expertise in communication and marketing strategies across diverse sectors.