Luisa Escudero

Luisa Escudero possesses over six years of experience in market research, specializing in the FMCG sector. Currently serving as Global Brand Manager at Grupo Osborne since September 2018, Luisa has played pivotal roles in brand management and market research leadership. Prior experience includes positions at Kantar TNS, where Luisa excelled as a Senior Client Executive focusing on consumer goods analysis, and Geometry Global as a Marketing Research Analyst, achieving significant improvements in data tracking and client renewals. Furthermore, Luisa has a strong background in research coordination from G2 Worldwide and began a career in marketing at ACH Foods Mexico. Educational qualifications include a Master's in Marketing and Commerce from ESIC Business & Marketing School and a Marketing Degree from Tecnológico de Monterrey.