Grupo Petersen
Maria Cruz Mallaviabarrena is an experienced professional in product management and marketing, currently serving as Jefe de producto at Grupo Petersen since February 2022, where responsibilities include overseeing the strategy and management of the Credit Card portfolio and payment methods to enhance profitability and customer experience. Prior experience includes a senior marketing analyst role at Banco de Galicia y Buenos Aires, S.A., focusing on campaigns for credit and debit cards, and a previous position at Philip Morris LATAM analyzing corporate accounts for the Latin America region. Maria began her career in administrative roles, including tasks at Instituto Nacional de Cine y Artes Audiovisuales and Josefina Muñiz Fonseca S/C SUCESIÓN. Maria holds a Licenciada en Administración degree from the University of Buenos Aires and a Bachiller with a focus on exact sciences from Colegio Río de la Plata.
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