Henrique Magalhães Coelho is an experienced marketing and product management professional currently serving as the Marketing Director at Vendap since October 2024. Prior to this role, Henrique was with SIBS from June 2019 to September 2024, holding positions including Head of Product Strategy and Analytics, and Head of Merchants & Acquirers Products, where responsibilities encompassed launching analytics products for banking and B2B markets across multiple countries. Previously, Henrique spent over 14 years at NOS SGPS, overseeing B2B product management and development, leading teams in customer value management, and directing communications for the B2B segment. Henrique's career began with roles at Mckinsey & Company, GlaxoSmithKline, and Arthur Andersen. Henrique holds a degree from Iscte - Instituto Universitário de Lisboa.
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