Agota A.

Agota A. serves as the Senior Director of Marketing at GS1 US since January 2021, leading efforts to enhance the impact of marketing initiatives through GS1 Standards. Prior to this, Agota held various marketing roles at Caliper from 2005 to 2021, culminating in the position of Marketing Communications Manager, where responsibilities included managing a substantial marketing budget and steering creative marketing plans. Earlier experiences encompass freelance writing for Packet Publications and a project internship at McGraw Hill Companies. Agota's educational background includes multiple certificates from Cornell University and advanced degrees in Communication Arts and Journalism, equipping Agota with a strong foundation in marketing strategy and brand management.