GSM Outdoors
Steve Miller is an accomplished professional in ecommerce and marketing with extensive experience in various leadership roles across multiple companies. Currently serving as the Director of Ecommerce at GSM Outdoors since January 2022, Steve previously held similar positions at SOG Knives & Tools and Molbak's Garden + Home, where responsibilities included building a new online presence and launching ecommerce infrastructure. Experience also includes directing advertising, marketing, and digital efforts at McLendon Hardware, along with significant roles at SousVide Supreme, Daniel Smith, Zumiez, and Eddie Bauer, where initiatives led to considerable sales growth and enhanced brand presence. Beginning career as a Buyer at The Bon Marche, Steve consistently demonstrated expertise in product planning, procurement, and merchandising throughout a diverse range of retail environments.
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GSM Outdoors
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GSM Outdoors specializes in developing and marketing innovative products for the hunting, sport shooting, and outdoor enthusiast market. GSM owns several industry-leading brands including Stealth Cam, Walker’s, Cyclops, Western Rivers, American Hunter, HME, and SME. GSM’s strong focus on innovation, product development, rigorous quality control,and customer support has earned it a reputation for delivering top quality outdoor gear backed by industry leading customer service.