Clare Meridew

Chief Creative Officer, North America at GTB

Clare inspires unsuspecting people around the world do all kinds of random things, like adopt a child, buy a car, apply for a credit card or crave ice cream. She achieves this through the integration of creativity, technology, and thoughtful engagement with consumers. With more than 25 years of experience in marketing and advertising and 15 years of experience in the interactive space, Clare has held leadership roles at large traditional agencies such as Grey Advertising and McCann Advertising as well as at pure digital places like IBM and Organic. Her personal life is just as colorful. As well as dealing with all the trials and joys that parenthood has to offer, Clare is an avid motorcyclist and tattoo artist and is actively involved with various community groups, such as the Toronto Gay and Lesbian Film Festival, Children’s Aid, Toronto Public Library and Right To Play.

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