GTX Finance
Veronique Powell is a seasoned business operations and finance consultant currently at GTX Finance, focusing on early-stage startups in consumer tech, healthtech, and ecommerce since January 2024. Prior to this role, Veronique spent eight years at ThirdLove, where significant contributions included scaling the company from under $1M to over $100M in annual revenue as SVP of Strategy & Operations. Key achievements encompassed the conceptualization and leadership of The Fitting Room™ tool, optimization of return rates through algorithm enhancements, and strategic integrative efforts across multiple departments. Veronique's career began at Gap Inc., where leadership in ecommerce strategies for the Kids & Baby Divisions and expertise in inventory management were demonstrated. Veronique holds a Bachelor of Arts degree from the University of California, Berkeley, completed in 2007.
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GTX Finance
The best way to think of GTX Finance is as a bridge to a CFO for Series A-ish companies. We provide the same essential functions of a CFO & finance team but on a part-time, as-needed basis, allowing you to get the outputs that you need to run your business successfully without taking on the overhead of an expensive full-time C-suite exec that you may not need yet. Once your company grows to the point at which a full time CFO or FP&A department makes sense, we can help you interview, onboard the new hire(s), and then ride off into the sunset. At the core of what we do is our comprehensive financial model, which takes into account all of the key inputs of your business. Once we have a forecast in place, we're pretty flexible as to where management would like us to focus our efforts. Depending on the client, we spend our time performing any and all of the following: -Forecasting & Budgeting -Financial Strategy -Business metrics & analysis -BOD reporting -SW Implementations (Netsuite, Carta, Bill.com, etc) -Assistance with fundraising -Accounting/operational improvements