Laura Joukovski

Laura Jones Joukovski serves as the CEO of DFTBA.com, where the focus is on e-commerce businesses that promote high-quality products and fund initiatives in content creation, healthcare, and education. Joukovski has extensive experience in the fashion and lifestyle sectors, having held significant roles such as Board Director for multiple organizations including Skin Laundry and JustFab, where Joukovski was also the CEO during its transition into an independent business. Additional positions include leadership roles at TechStyle Fashion Group, where Joukovski drove global media growth and launched Fabletics, as well as founding Yoodle Apps. Joukovski's career is supported by an MBA from the Yale School of Management and a B.A. in Economics from Davidson College.