Zhiyu Zheng

Zhiyu Zheng is a seasoned B2B marketing expert with extensive experience in global marketing, currently serving as Account Director of the Global Marketing Unit at Guru Online - AdBeyond (Group) Limited since March 2021. Previous roles include Account Director at 电通, where Zhiyu developed PR strategies and managed global branding initiatives, and Senior Account Manager at Ogilvy, focusing on innovation and technology. Early career experience as an Account Manager at 蓝色光标 involved client management in marketing consulting. Zhiyu holds a Bachelor's degree in Psychology from Beijing Normal University (2009-2013).