Randi Eicher is a seasoned content designer with extensive experience in UX writing and content strategy across multiple sectors. Currently serving as Staff Content Designer at Gusto since June 2025, Randi previously held the position of Senior Content Designer & UX Lead at Qualtrics, where leadership of a product-led growth UX team was pivotal in enhancing user engagement. Prior roles include Senior Content Writer at Slalom, where Randi was the lead web writer for a $2.5 billion company, and Senior Brand Specialist & Writer at Barokas Communications, contributing to the successful marketing launch of notable tech startups. Randi's career also includes freelance work in UX writing and marketing for Tonik Cycling, where significant website traffic and sales growth was achieved. Education includes a degree from the University of Arizona and studies at Universidad Pablo de Olavide.
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