Jaime Solano

Jaime Solano is the Founder and CEO of GVAM Interactive Guides, established in June 2008, which specializes in creating multimedia guides for museums, enhancing visitor experiences through Big Data, smart technologies, and accessibility. In parallel, Jaime serves as an Associate Professor and Researcher at Universidad Carlos III de Madrid since February 2004, and leads the Business Work Package for the CrossCult - H2020 Project from March 2016, focusing on business model design and sustainability assessments. Additionally, Jaime owns 2dmayo.com, an interactive agency catering to public institutions and corporations since June 1998, and previously held the position of Product Manager at Seagram from February 1994 to January 1998. Jaime's academic credentials include a current program at IESE Business School, a PhD in Communication and Visual Arts from Universidad Complutense de Madrid, and degrees in Business Administration and Economics from Comillas Pontifical University.