Hassan Ud-deen

Content Marketing Lead at Hack The Box

Hassan Ud-deen has a diverse work experience in the field of content marketing and search engine optimization (SEO). Hassan currently works as a Content & SEO Marketing Manager at Hack The Box. Before this role, they worked as a Search Engine Optimization Consultant at ICS-digital.

Hassan also has experience at Totara Learning as a Content Marketer & SEO Content Strategist. In this role, they were responsible for improving demand-generation results and thought leadership positioning through customer research, content creation, and site optimization. Hassan achieved significant milestones such as a 190% increase in organic MQLs, the strongest year for organic leads, and a reduction in bounce rate.

Prior to their work at Totara Learning, Hassan worked as a Search Engine Optimization Consultant at Mio for a brief period. Hassan also gained experience at Intuit as a Content Strategy Support, creating customer-centric content and optimizing articles, lead magnets, FAQs, and checklists for small business owners. In this role, they also contributed to content syndication efforts and evaluated existing content strategies for improvement.

Starting their career at Leadfeeder as an SEO Content Marketer, Hassan focused on SEO content writing, thought leadership, and guest pieces for backlink generation. Hassan was involved in keyword research, content refresh campaigns, and publication of content on Forbes and SalesHacker. During their tenure, they achieved high search rankings for product use-case-related keywords.

Hassan also worked as a Search Engine Optimization Copywriter at Pirlos Dessert Lounge, where they enhanced the brand's local search presence by providing landing page copy, menu descriptions, and Google Ad copy. Additionally, they consulted on responsive design and site-wide improvements.

Earlier in their career, Hassan worked as a Ghostwriter at Fileboard and as a Paid Guest Writer at CXL Institute, receiving positive feedback for their research-focused and high-quality articles.

Lastly, Hassan contributed content to Neil Patel Digital as a Content Contributor.

Hassan Ud-deen's education history includes attending AJ school, although the specific start and end years are not provided. It is not mentioned if they obtained a degree or pursued any field of study at this institution.

In terms of additional certifications, Hassan Ud-deen completed a Linux Command Line Course at Codecademy in April 2022. They also obtained an HTML Course certification from Codecademy and completed a Pre Cyber Security Learning Path at TryHackMe in the same month and year. Furthermore, Hassan Ud-deen obtained the Google Analytics Individual Qualification certification from Google in April 2022.

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Timeline

  • Content Marketing Lead

    May 1, 2022 - present