Josefin Sahlin

Josefin Sahlin is a seasoned professional with extensive experience in communications and marketing. Currently serving as CRM & Content Manager at Haglöfs AB since June 2021, Josefin has previously held roles including Project Manager & Account Director CRM at Wunderman Thompson and Digital & Social Media Manager at Ford Motor Company. Early career milestones include a Social Media Manager position at Publicis.Sapient Nordics, alongside strategic consulting roles at HHGS HandelsMarketing AB. Josefin began in the banking sector as a Bank Teller at FOREX Bank and gained customer service experience as a Roller Coaster Operator at Liseberg AB. Educational qualifications include a Bachelor’s Degree in Communications, PR, and media studies from the University of Gothenburg, with additional studies at Stockholm University and Berghs School of Communication.