Erkan Balkan

Global Brand Equity & Creative Effectiveness Insights Lead at Haleon Consumer Healthcare Company

Erkan Balkan is an experienced professional in consumer insights and brand development, currently serving as the Global Brand Equity & Creative Effectiveness Insights Lead at Haleon since July 2022, following a similar role at GSK. With a robust background in leading consumer understanding projects across various industries, Erkan held key positions at Kantar Millward Brown as Client Director, Turk Telekom as Customer Intelligence Group Manager, and PepsiCo as Consumer Insights Manager for Snacks Turkey. Previous roles include significant contributions at Unilever and Millward Brown, specializing in market research, consumer insight, and brand development for major global brands. Erkan holds a Bachelor of Science degree in Business Administration and Management from Boğaziçi University.

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Haleon Consumer Healthcare Company

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A health company that brings together deep human understanding and trusted science.


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5,001-10,000

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